evolaris white paper

Mobile Marketing Engine

Would you like to extend your classic marketing activities by adding mobile features? The evolaris Mobile Marketing Engine is the ideal tool to launch your cross-media campaigns. Cross-media actions (web, WAP, e-mail, SMS and MMS) are centrally controlled, checked and evaluated. Modules to support customer acquisition, dialogue marketing, viral marketing, customer loyalty, on pack campaigns, mobile landing pages und reporting are available by default and can be adapted to your needs at any time.

Standard modules:

  • Messaging
    Registration, info services, newsletter services, call centre messaging, outlet branch finder, competitions, on pack campaigns, and many more via text and e-mail
  • Image recognition/object recognition
    Recognise image content from MMS messages and respond with corresponding news/links/ringtones/videos
  • (Mobile) Blogs
    Write blogs via MMS or webbrowser. Entries are immediately published after they are written or released 
  • Mobile Web Releases
    Landing pages, Web 2.0 applications for mobiles optimised and rolled out for over 5000 end-user devices 
  • Voting/Quizzes
    Voting, quizzes, geocaching via text 
  • Vouchers or tickets via mobile
    Server-side administration of vouchers and tickets. Dispatching of 2D codes to mobile end devices. Issuing of tickets and vouchers via scanner.
  • Videos
    Formatting of videos for a wide range of end-user devices and making them available for downloading or streaming.