evolaris extends couponing function
The existing couponing function was extended by adding further options in Version 2.2 of the Mobile Marketing Platform. The existing 2-D code mechanism that can transmit vouchers to customers in the form of 2-D codes via the SMS channel for redemption at the point of sale was extended by adding further channels. The new version can now redeem vouchers via the mobile web, the "normal" web and with the aid of a mobile client. The redeeming mechanism at the point of sale makes it possible to redeem vouchers not only by using the 2-D code, but also by using a number code.
These extensions provide 100% coverage of all customers who can be reached by mobile phone. Vouchers can now be simultaneously offered and sold through one or several channels, depending on the requirements.